The Client’s Vision
Markus from Archery Park sought our help to increase his website enquiries from specific audience groups to grow certain avenues of his business. In particular, he wanted to hone in on his bestselling Dragon Hunt and increase enquiries for corporate team building activities.
How We Brought It To Life
To help Markus achieve his goals, we substantially reworked three core pages of his website: his Home page, his Dragon Hunt page, and his Corporate Events page. We started with keyword research to ensure we were targeting the right SEO search phrases, and then re-organised and re-wrote the content with a conversion focus in mind. Since Markus was doing his own design, we also gave him pointers regarding how best to present the copy for maximum readability and conversion. The result? See for yourself…
Markus Erdmann, Founder of Archery Park
Helena from Tales Content & Copywriting provided exceptional help with the copy for our flyer and website. The text is precise and short, but with the required marketing punch. Working with Helena was a great experience.
